Who we are
A digital-first integrated media solutions company focused on execution excellence and the business outcomes of our clients.
Starcom Media Perspectives · Lagos
The Human Experience Company.
We are architects of connected experiences. A digital-first, integrated media company obsessed with execution and our clients’ business outcomes.
Brands we work with
Technology in service of the human experience.
Our philosophy
We use technology to create meaningful human experiences that shape the future.
How we work
A dynamic team of professionals who share one passion: growing our clients’ businesses.
2001
Year founded, Lagos
3x
Terra growth in volume and value (Nielsen, Q2 2023)
49.6M
Million impressions for the 2023 Bournvita Tech Bootcamp
2
Weeks for Samsung Z Flip5 pre-orders to sell out
What we do
Nine ways we move your business.
From the first insight to the last impression, tracked 24/7.
Media Strategy & Planning
Research-driven strategy backed by local insight.
Media Buying & Control
Efficient, transparent media investment.
Digital Strategy
Technology, analytics and integration that turn into digital solutions.
OOH Media Buying
Out-of-home run by specialists with advanced planning tools.
Media Tracking
24/7 tracking across electronic, print and digital.
Business Consulting
Concepts and implementation that grow our clients’ businesses.
Research & Development
Surveys and research behind every recommendation.
Content & Creative Strategy
Content and materials designed to drive action.
Audience Analytics
Focus groups and online and offline surveys that validate industry data.
Case studies
What we have done.
Terra Seasoning Cube
Unwrap Joy, Unleash Taste.
A late entrant turned cooking from a chore into a joy, and grew 3x.
- 3x volume and value
- 8.7% volume share
- 5.8% Meta engagement vs 0.15% benchmark
- 17 Laif awards incl. Grand Prix
Samsung
Join The Flip Side.
Launching the Galaxy Z Flip5 to 25 to 50 year olds.
- Pre-orders sold out in 2 weeks
- 9.7M impressions vs 6.6M target
- 918K video views
- 11,927 pre-order clicks
Cadbury Bournvita
Bournvita Tech Bootcamp.
Giving 9 to 16 year olds essential tech skills, at scale.
- 49.6M impressions
- 14.2M reach
- 11,219 registrations
- 8,000+ leads
TomTom · Mondelez
Breathe For It.
A Gen Z verse challenge whose winner recorded the TomTom anthem.
- #BreatheForItVerseChallenge
- Winner recorded the “Breathe” anthem
- Influencer-led amplification
2001Since
About us
Nigeria’s integrated marketing hub.
Founded in 2001, Media Perspectives is a member of the Starcom MediaVest Group, with access to global tools, training and compliance standards, and the local insight to use them well.
Industry report
Nigerian Media Advertising Guide.
NMAG is our industry report on Nigeria’s media landscape: audiences, channels and costs in one app.
Get the NMAG app↗
Any queries?
Talk to us anytime.
We are available 24/7 to attend to your request.
Visit 21 Oduduwa Street, Ikeja GRA, Lagos